Satoshi “Andy” Okada is a Senior Advisor to Forgepoint.
Andy a highly experienced senior executive with extensive background in e-commerce, fintech, and technology. He began his leadership journey in April 2000 as Executive Vice President of SoftBank Group, overseeing e-commerce business development in Japan. Over the years, he has held key management positions, including Director at Ariba Japan and EVP at Ariba U.S., as well as leadership positions as Director of DeeCorp Limited and Vice General Manager of SoftBank C&S Corporation.
In 2008, Okada was appointed Managing Director of Alibaba Japan, where he played a crucial role in the company’s growth. By 2017, he advanced to Vice President of Alibaba Group and Representative Director & COO of Alibaba Japan. In 2018, he joined the board of Alipay Japan.
In April 2022, Okada was named President and CEO of Alibaba Japan, a position he holds alongside his roles as Vice President of Alibaba Group and Board Member of Alipay Japan. His leadership continues to shape the expansion and innovation of Alibaba’s presence in Japan and globally.